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Crypto’s Mass Adoption Hurdle: Usability Over Technology

Crypto’s Mass Adoption Hurdle: Usability Over Technology

Published:
2025-07-07 10:49:02
19
2
BTCCSquare news:

The crypto industry's relentless pursuit of technological advancements—layer-1 solutions, modular architectures, and interoperability breakthroughs—may be missing the mark. The real barrier to mass adoption isn't scalability or speed; it's usability. For the average person, navigating crypto remains daunting, requiring knowledge of gas fees, seed phrases, and opaque platforms.

The unglamorous yet critical workhorse of adoption? Fiat-to-crypto on-ramps. Payment gateways, crypto debit cards, and wallet integrations lack the dazzle of zero-knowledge proofs but outperform flashy innovations in bringing real users into web3. These entry points deserve strategic prioritization, not relegation to back-end afterthoughts.

Complexity remains crypto's self-inflicted wound. Buying a stablecoin shouldn't feel like a technical certification. Until the industry fixes its clunky front door, billion-user adoption will remain aspirational.

|Square

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